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OUR MISSION
Build Luxury with Strength.
Our mission is to bridge the gap between fashion and fine jewelry, creating luxurious and meaningful pieces to inspire the lives of women. Our jewelry is designed to empower you, with each piece serving as a symbol of your strength and beauty.
OUR COMMITMENTS
We use only the highest quality materials in our jewelry, because we believe that every woman deserves to feel valued. Whether you're buying a piece for yourself or as a gift, JOOPITA is a token of strength and a reminder that you are not alone.
From Women to Women
Core to our mission is giving back to women in need, 1% of all orders support our partners like SEEKHER, helping women facing mental health issues.
Quality & Craftsmanship
Real materials, lasting quality. Our gold vermeil jewelry features an ultra-thick layer of gold over silver, making our pieces last for decades—even generations.
Fair-Priced
Direct from the best jewelers worldwide, without the middlemen. Our fine jewelry is affordable luxury, crafted with value and quality in mind.
OUR COMPANY
In today's ever-changing world, women are constantly bombarded with messages that can make them feel disconnected from their true selves. This can lead to body image issues, low self-esteem, and difficulties in relationships.
JOOPITA is more than just a jewelry brand. It was founded in 2020 by two women who shared a common experience of being bullied at a younger age, and who wanted to help other women overcome the same struggles they faced. We believe that every woman has the power to stand up for herself and achieve self-validation, and our jewelry serves as a symbol of empowerment and strength.
We believe that every woman has a beast within her, and that we all have the power to stand up for ourselves who are facing difficult times.
Our jewelry is not just a fashion statement—it's a symbol of empowerment and inner strength. Our ultimate goal is to become a symbol of self-validation for women all over the world and to celebrate the resilient, determined, and confident women that they already are.
OUR QUALITY
We use only the highest quality materials in our jewelry, because we believe that every woman deserves to feel valued and appreciated. Whether you're buying a piece for yourself or as a gift, JOOPITA is a token of strength and a reminder that you are not alone.
Finest Material
Every piece of our collection has been thoughtfully designed to stand the test of time. We work closely with expert goldsmiths who use the finest materials – from Vermeil, Moissanite, Gemstones and Baroque Pearls, which means they will be timeless. And we never stop innovating.
Made to Last
At JOOPITA, we are not big on trends. We want to make everyday pieces that will last you for years to come. That's why we source the finest materials and work with best-of-class jewelers.
Be Fearless, Be Fabulous, Be You.
Be Fearless, Be Fabulous, Be You.
Be Fearless, Be Fabulous, Be You.
We are more than just a brand
we are a community of people who are dedicated to self-empowerment and self-validation.
From Women to Women
JOOPITA empowers women to overcome the struggles of feeling disconnected from their true selves. Our jewelry is a symbol of strength and empowerment, allowing women to rebuild their confidence and achieve self-validation. Additionally, 1% of proceeds from all orders benefit partners like the SEEKHER Foundation, supporting women facing body image and mental health issues with therapies and programs for positive change.
To date, we’ve given
